Wow, check out this resealable can baby!
and press release here:
Snellville (Atlanta), GA USA. A Ukrainian inventor, Johan De Broyer has conceived the idea for a re-sealable aluminum soda can featuring hidden advertising messaging. The idea was developed/designed by Robert Davis, Davis Advertising Inc. of Snellville (Atlanta), GA USA. K Mac McClintock, Advercan (Dallas, TX USA) is handling messaging technologies and representation.
The ingenious new “Soda Seal®” can (patent file # US61/006,673 & copyrighted works) appears like a standard soda can — until it is popped open. When the tab is turned the can becomes re-sealed with a water-tight and gas-tight seal,* revealing full-color, high-resolution advertising messaging. The potential for the new soda can is proportionate to the 250 billion soda cans consumed annually.
There are numerous benefits including:
• Net-zero production cost. The “mini-billboard” advertising message is sold to co-promoters. Advertising revenues will offset the cost of production.
• Advertising messaging can include hidden codes, prizes, logos, branding, websites, scent, flavor and other messaging technologies.
• The “novelty aspect” of the new can, in addition to the hidden promotional messaging, may result in added beverage sales, especially when used in conjunction with sweepstakes, contests, giveaways, etc.
• Advertising messaging can be customized for local, regional, national or worldwide (with language translation) implementation. The closing disks can be printed and distributed to various packaging facilities for specific advertising/
• The can’s all aluminum construction requires no deviation from current recycling programs. There are no plastics or other materials used.
• The Soda-Seal top assembly is fitted to a standard aluminum can. There is no redesign, retooling or machining required for the standard can which resides beneath the Soda-Seal can top assembly.
• Dimensions and appearance are virtually identical to a standard soda can. Packaging, shipping and storage requirements are the same.
• The can provides a water-tight and gas-tight seal.* It can also be used while driving or during outdoor activities – retaining carbonation and freshness without spilling.
• The ingenious design is quite simple lending itself to superior production efficiencies.
• The design components are self-contained. There is no separate “cap” or other part to be removed, reattached, or misplaced.
• The likelihood of wasted product is greatly reduced.
• Prevents potential injury or death from bee and wasp stings when these insects (attracted to sugars) enter open soft drink cans which are drunk by unsuspecting victims.